Integration

Connect with HubSpot

Bring your marketing and CS data into one streamlined flow.

Why connect HubSpot with Arvat?

HubSpot integrates with Arvat to align marketing, sales, and customer success—giving AEs, RevOps, CSMs, PMs, and Executives a unified view of lifecycle stages, deal progress, and health metrics.

Sync contacts, companies, deals, and activities

Trigger Playbooks on deal stage changes or MQL conversions

Provide CS teams visibility into marketing engagement and campaign touchpoints

Use Case

AEs see HubSpot deal notes and source campaigns within Arvat before follow-up

CSMs monitor marketing email engagement to personalize onboarding

RevOps build dashboards combining lead velocity, product usage, and support volume

Marketing teams measure campaign ROI based on retention and expansion metrics

Features

Empower cross-functional teams with synchronized CRM data—no manual exports.

Two-way sync for Contacts, Companies, Deals, and Activities

Lifecycle stage mapping: align HubSpot stages (Lead, MQL, SQL, Customer) to Arvat health statuses

Trigger notifications when deals close or MQLs convert to ensure CSM preparation

Custom field mapping: bring any HubSpot property (e.g., Lead Score, Industry) into Arvat

Attribution layering: correlate campaign engagement with retention and upsell in Arvat dashboards